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Hilton teams up with Uber

Sep 02, 2015

Hilton is hailing the ride sharing service Uber to help guests reach its hotels and then explore the city where they are staying.

The companies on Tuesday said Hilton guests will be able to set up automatic notifications to request Uber rides to and from the chain’s hotels worldwide. Members of the company’s HHonors program also will be able to use a digital guide of restaurants and nightlife spots most frequented by Uber riders.

The companies plan to launch this option later in September in 20 US cities as a feature within the Hilton HHonors mobile app.

Uber connects riders and drivers through a smartphone application and has launched in more than 300 cities.

It’s a staple of the rapidly growing “sharing economy” that involves newer businesses that aim to use the internet to make it easier for people to earn money by sharing property like cars or homes.

Businesses like Airbnb, which arranges for people to rent rooms or apartments, have faced opposition from traditional service providers that complain about being undercut.

Terms of the deal between Hilton and Uber were not disclosed.

Virginia-based Hilton Worldwide Holdings Inc’s brands include Embassy Suites, Hampton Inn, and Homewood Suites.

– AP

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